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About Us

New Generation (Far East) Limited was established in 1988, its agent imported food from Malaysia, Thailand, Taiwan, Australia and other places. One of the most representative brand from Malaysia [Ah Huat White Coffee] has gained both market and sales success. It is quite welcomed by the customers and has a high ranking in Hong Kong white coffee market.

House brand – RicJohn series has launched with high popularity in the major supermarkets and department stores in Hong Kong, Macau and China. It is beneficial to the business immediate and long-term development.

In recent years, New Generation (Far East) Limited has adopted a wide range of promotional strategies for different products’ market positioning, such as invited famous artists as the brand spokesperson to promote the Taiwan Sunway series; at the same time, has participated a lot of large-scale exhibition activities (e.g. “Hong Kong Brands & Products Expo”, “Hong Kong Food Expo”and“Hong Kong Food Carnival”etc.) for customers to know more of the products.

With many years of experience, New Generation (Far East) Limited has mainly based on Hong Kong, China, and Macau these 3 markets, looking for high-quality, food safety and achieve for the best. And for the future, New Generation (Far East) Limited will seek change, maintain stability, proactive, with the times, in order to become a customers’ trustworthy brand.

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大家可以前往附近的超市或霸級市場購買特別版本的亞發白咖啡。參與此項優惠的亞發白咖啡口味有亞發金牌白咖啡,亞發特濃白咖啡,亞發香滑白咖啡和亞發榛果蔗糖白咖啡。

參展快訊!!THAIFEX-WORLD OF FOOD ASIA 亞洲世界食品博覽會 2016 05/25-05/29 隆重登場 地點在泰國曼谷IMPACT EXHIBITION CENTER, 我司攤位@L41歡迎蒞臨指導

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